? Counseling & Therapy

Text marketing for counselors & therapists.

Streamline communication with clients and reduce missed appointments through gentle SMS reminders — so you can focus on the work that matters.

★★★★★ Private, respectful, and easy to use

S
Stillwater Counseling
● Verified business
Today 9:41 AM
Hi Sam, a gentle reminder: your session is Thursday at 3pm ? Reply C to confirm or R to reschedule.
C, thank you
66%
prefer texting a business
3min
most texts are read within
0no-shows
the goal — gentle reminders help
Why texting for your practice

Fewer missed sessions, less phone tag

A gentle reminder keeps clients on track — and frees your time for care.

Reduce no-shows

Automated confirmations help clients reschedule without back-and-forth phone tag.

Set it and forget it

Set reminders once; they send automatically based on each client’s schedule.

Free up your time

Spend less time chasing appointments and more time with the people you serve.

Meet clients where they are

Texting fits how most people prefer to communicate — low-pressure and private.

Five ways practices use it

How counselors use texting

Respectful, private reminders that keep clients connected to care.

Appointment reminders

Gentle confirm-or-reschedule

A calm reminder the day before, with one-tap confirm or reschedule, keeps your schedule steady.

Day-before reminders
One-tap confirm or reschedule
Less phone tag
Sample text
Hi {first_name}, a gentle reminder: your session is {date} at {time} ? Reply C to confirm or R to reschedule.
Intake forms

Send intake before the first visit

Text a private link to your intake or consent forms ahead of the first session — less paperwork in the room.

Trackable links to intake forms
Less in-session paperwork
Smoother first visits
Sample text
Welcome, {first_name}. When you have a moment, please complete your intake here: {link} ?
Telehealth links

Send the link at the right time

Text a secure session link before each telehealth appointment so clients join on time, stress-free.

Secure session links
Timely reminders
Fewer missed virtual visits
Sample text
Your telehealth session starts at {time} ? Join here when you’re ready: {link} — take your time.
Gentle check-ins

Stay connected, respectfully

Send supportive check-ins or resources between sessions — clients reply privately, only to you.

Supportive check-ins
Resource and worksheet links
Private two-way replies
Sample text
Thinking of you this week, {first_name}. If anything comes up before our next session, you can reply here. ?
Reviews

Invite feedback when it fits

When it’s appropriate, send a link for clients to share feedback or a review — entirely optional.

Optional review requests
Direct, private links
Grow respectfully
Sample text
Thank you for trusting Stillwater, {first_name}. If you’d like to share feedback, it helps others find care: {link}
Steal these

Therapy texts that respect your clients

Personalize every text with merge tags like
Merge tags
{first_name}Client first name
{date}Session date
{time}Session time
{link}Intake, telehealth, or review link
{provider}Counselor / therapist
Custom fields
Track anything you want — names, dates, balances, or any detail you keep on a contact. If you can store it, you can merge it into a text.
Session reminder
Hi {first_name}, a gentle reminder: your session is {date} at {time} ? Reply C to confirm or R to reschedule.
✓✓ Delivered
Intake form
Welcome, {first_name}. When you have a moment, please complete your intake here: {link} ?
✓✓ Delivered
Telehealth link
Your telehealth session starts at {time} ? Join here when you’re ready: {link}
✓✓ Delivered
Gentle check-in
Thinking of you this week, {first_name}. You can reply here anytime before our next session. ?
✓✓ Delivered

Built for every kind of practice

Solo therapists

Run your whole practice from your phone — gentle reminders, intake, and rescheduling, no front desk needed.

Sample text
Hi {first_name}, a gentle reminder: our session is {date} at {time} ? Reply C to confirm.
Group practices

Assign clients to the right clinician, share templates, and keep every schedule steady.

Sample text
Reminder: your session with {provider} is {date} at {time} ? Reply C to confirm, {first_name}.
Telehealth providers

Send secure session links and timely reminders so virtual care runs smoothly.

Sample text
Your telehealth session with {provider} starts at {time} ? Join here: {link}
Recovery & substance care

Send supportive check-ins and appointment reminders that keep clients engaged in care.

Sample text
Checking in, {first_name} — you’ve got this. Your next group is {date} at {time}. Reply here anytime. ?
School & campus counseling

Reach students with reminders and resources for support services, privately.

Sample text
Hi {first_name}, your counseling appointment is {date} at {time}. Reply C to confirm — we’re glad you’re coming in.
New & growing practices

Fill your calendar with reminders and reviews, and grow with a simple intake link.

Sample text
Welcome to Stillwater, {first_name}. Your first session is {date} at {time} ? Intake form: {link}
Privacy first

Client privacy, protected

Mental-health communication deserves extra care. We keep it private and consent-based.

HIPAA-aware
Need HIPAA compliance for PHI? Get client opt-in, use secure systems, and contact us.
Private & individual
Each message is one to one — clients never see each other, and replies come only to you.
Here when you need us

Set up fast — humans when you need them

Care for people, not software. Get going on your own and reach a real person when you need one.

Self-serve setup in minutes
Your number, templates, and reminders live the same day.
General by design
Keep messages free of sensitive details — reminders and links stay safe.
Your list is yours
Export client contacts anytime — no lock-in.

Loved by thousands of organizations

“Textspot has saved me a lot of time and phone calls, and it’s easy for people to respond. The cost can’t be beat!”

M
Mary B.
Health Manager

“Great product! Easy to use, easy navigation, very reasonably priced. It does exactly what I need it to do.”

E
Elizabeth V.
Owner / Operator

“It’s a very convenient tool to reach out to the public and members of our organization — and support is great.”

H
Heather T.
Administrative Assistant

Counseling texting, frequently asked

Is TextSpot HIPAA compliant?

With proper client opt-in and secure systems, SMS can be part of a compliant workflow. Keep messages general (no sensitive details), and contact us about HIPAA compliance for protected health information.

Will clients see each other?

No. Every message is sent individually — clients never see each other’s numbers, and replies come only to you.

Can clients reply?

Yes. Two-way messaging lets clients confirm, reschedule, or reach out privately, with replies only to you.

Does it integrate with my EHR or scheduler?

Yes — connect TextSpot to hundreds of tools through Zapier to trigger reminders automatically.

Spend less time on logistics, more on care

Reduce missed sessions with gentle, private reminders. Start a free trial in under 60 seconds.

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